Post by Nicholas Scalice (@nscalice)
So, you’ve worked tirelessly selecting a topic, researching it, creating an outline, and writing the actual blog post.
Then you added some images, embedded some links, and clicked that “publish” button with a sigh of relief.
Ah, the work is done, or so you think.
Well, guess what? You’re not finished just yet.
Publishing a new post on your blog is just half the battle, and frankly, it’s the easy part. The real work begins when you go out there and promote that post so that it gets the widest exposure in the shortest amount of time.
How do you do this? By using a fairly straightforward formula, which I will outline below. From the minute you click “publish,” these actions should be waiting on your to-do list.
You put all of this effort into your post, so why let it sit there on your blog, with very little attention? Certainly the post won’t share itself.
That’s where these actions can help make the difference between a mediocre blog with very little activity and visibility and a blog that is a social hotspot.
So, what are you waiting for? Let’s get to the list: