[Note: This lesson requires upgrading your Buffer account to the Awesome Plan. Well worth it!] If you’ve caught me here on the blog or on social media enough, you know Buffer [referral link] is my favorite social media management platform, especially for individuals and small businesses. I’ve talked at length about the great integration between […]
Continue reading...Optimizing Your Word of Mouth Advertising
Post by Rob Swystun from @RhinoForceLLC. Back in the dark ages (pre-internet 20th Century), businesses put a lot of effort into gaining and maintaining a stellar reputation. They knew that no matter how much they advertised, the real advertising was done when customers and clients told other people about the business and gave it their […]
Continue reading...8 Ways to Promote Your Latest Blog Post
Post by Nicholas Scalice (@nscalice) So, you’ve worked tirelessly selecting a topic, researching it, creating an outline, and writing the actual blog post. Then you added some images, embedded some links, and clicked that “publish” button with a sigh of relief. Ah, the work is done, or so you think. Well, guess what? You’re not […]
Continue reading...The Benefits of Long-Form Content
Post by Savannah Marie of seocompanygo.com. With short character limits and the dominance of image-only platforms like Pinterest and Instagram, digital marketing has been trending toward smaller and shorter content. Given the fast-paced nature of the world we live in, small content that gets a message across has become a very popular and effective strategy […]
Continue reading...