There seems to be an analytics craze in the marketing arena these days, for good reason. After all, the shift toward digital has made marketing more quantifiable than ever.
With so many different analytics tools being thrown at us from every direction, it’s hard to know where to turn first!
This is why Google Analytics comes in handy, as I think it’s the most robust, reliable free analytics platform available and always a great place to start wrapping your head around how your digital marketing efforts are performing.
In this post, I’ll share four really helpful Google Analytics dashboards I guarantee will make your life easier and your digital marketing more effective!
The beauty of these dashboards is they can be easily shared with just a few clicks and I’ll explain how you can add them to your Google Analytics account in seconds later in the post.