TechCrunch recently reported, in an effort to increase transparency, Facebook has announced that it will begin sharing its mobile user counts for daily and monthly use.
This, Facebook hopes, will help businesses and brands think different about how their followers engage with Facebook. These statistics will be sorted by country, but are currently only available for the North American and UK markets.
Businesses that have been hesitant to engage in mobile advertising may now be more willing to launch mobile advertising campaigns to reach out to the users of mobile devices. Rather than the monthly statistics, most people will be interested in the daily statistics.